More on getting started with MJML Of course, this is only the beginning of the many ways you can use MJML to code responsive HTML emails. I’m sure at this point you’ve got a few questions. That’s why we’re working on the second half of this discussion with Nicole. In […]
Writing code takes time. That includes coding responsive HTML emails. A good developer writes clean, concise code that gets the job done. Some might even call it elegant. What if there was a faster way to write a lot less code and make campaigns responsive on every email client and […]
Email design is a unique practice. For one thing, there are some major But there are many other factors that email developers and designers need to consider when creating eye-catching and effective campaigns. In this article, we’re going to cover some standard advice and best practices for email design. We’ll […]
hich doctype should you use? Now that we know more about HTML email doctypes, which one should you use? Well, this one’s a bit tricky to answer because it depends, in part, on your subscriber’s email client. Some email clients don’t offer support for certain doctypes. Others strip it away […]
You may have copied and pasted it into email templates a thousand times, but how much do you know about the HTML doctype in your emails? It actually plays a very important part in helping email clients interpret your code. If you’re just trying to figure out what an HTML […]
Shannon says this helps her out when she needs to add multiple paragraphs to include disclaimer text in UHC emails. But this handy trick could be used in lots of situations, such as email newsletters that have repeating blocks of code. Using curly brackets with Emmet allows you to add content […]
How many keystrokes do you think you make when you code up a new email? Probably a lot. What if you could cut all that typing down drastically and develop campaigns faster than ever? That’s exactly what the can do for you. And in this episode of Notes from the Dev: […]
You can bet if someone made it to the footer of the email, they’re interested in your brand and may want to engage on multiple platforms. By providing a specific hashtag for email marketing, you can easily track social engagement from your campaign. 2. Use social share buttons in your […]
Would you go into an MMA fight with one hand tied behind your back? Definitely not. But do you integrate social media strategies into your email campaigns? If your answer is no, you essentially have one hand tied behind your back. Social media is a pervasive part of our lives […]
Even though it’s been years since the European Union enacted the General Data Protection Regulation (GDPR), plenty of people still have questions about how to follow the law. That’s no surprise. Legal stuff can get pretty complicated, and every organization and situation is unique. Email marketers collect personal data, which means all […]
If you’re new to email marketing, it might seem like this practice has its own language. If you find yourself saying “That’s Greek to me . We’ve got a comprehensive list of email marketing terms you need to know. Even if you’re not a newbie, some of these email marketing […]
The smallest changes in email design, copywriting, or incentives can make a major difference in the performance of a campaign. A different button color, subject line, or send time could determine whether your email is a success or a flop. Plus, what works for one list of contacts may not […]
