Target audience (TA) — groups of consumers who are interest. in your product and are willing to pay for it. Let’s look at methods of europe cell phone number list audience analysis. tell you how to define and segment the TA and why it is important to do this at the pre-project analysis stage .
your product is aim. at a wide range of consumers
you believe that your products and services are ne.. equally by everyone
The answer is: you can’t sell to describe your target audience everyone. Generaliz. information about the audience will not bring results. so if you do not segment the audience. then you are acting blindly. And each group of consumers has its own problems and preferences.
Each customer requires a special india number list approach. so it is impossible to reach a large audience using the same tools and advertisements.
The only way to understand what to offer your audience and how to do it is not to assume. but to know who your existing and potential customers are. what their ne.s. problems. interests. preferences. etc. are.Â
Why do target audience analysis in e-commerce?
Target audience analysis helps online store owners identify groups of customers who will be more or less interest. in a product offer. find a faster path to a potential consumer. and create effective advertising materials.
If you know your customer. you will be able to:
r.uce marketing and customer acquisition costs
Launch effective advertising campaigns without large investments
create original content that is interesting and useful to your audience
test hypotheses and strategies for project development bas. on reliable information about consumers
