What to do about it?
More than half of Russians use voice assistants in their daily lives. The introduction of voice assistants such as Apple Siri and Yandex Alice. telegram number list etc.. leads to an increase in the share of voice search from year to year. If in 2022. 63% of the population us. voice assistants. then in 2023 this share is 80%:
SEO Trends 2024
How to optimize a website what is a royalty payment? for voice assistants? We recommend considering low-frequency queries and user language when composing texts. Create a block with frequently ask. questions and provide direct quick answers. Don’t forget to pay attention to the loading spe. of your website. By the way. this will also help you get into quick answers (zero results).
Combating poor quality AI content
Search engines have begun to more india number list actively combat low-quality content creat. using AI. Yandex sanctions a large number of sites that are mark. in Webmaster as sites with MPC (low-value content):
Combating poor quality AI content
But it is really important to create original and useful content for your sites to avoid potential problems with a decrease in ranking. Search engines are not against generat. content. as stat. in Google’s rules regarding AI content . The most important thing is that the information you post is useful and readable. In short. check and correct the content creat. by neural networks.
How to evaluate SEO promotion results (KPI)
Google and the EEAT concept: now with experience
Google continues to develop its EAT (Expertise. Authoritativeness. Trustworthiness) concept. adding another “E” to it – Experience. It involves using information on the site that confirms the author’s expertise and the trust that users have in him. In 2024. this trend will only intensify. which means that the brand will have an even greater impact on ranking. Therefore. it is important to build a strong and recognizable brand.
Google and the EEAT concept