specially accuracy, has a strong impact on the results and effectiveness of analytics and artificial intelligence, and poor data quality significantly ruces the efficiency of work. At the same time, data is why a crm system won’t solve your sales problems moving into a new quality and is becoming not even a commodity, but a modern means of production, which increases its importance.
These factors ne to be taken into account when using advanc analytics and AI algorithms.
Information security measures
seem necessary to implement the strategy?
– This is an important topic; a data management strategy requires well-thought-out optimize your sms marketing campaigns for peak times information security measures at all stages of the life cycle.
One of them is access management
Access to data should be delimit by roles, each with its ao lists own level, its own capabilities for receiving, changing and processing data. This is an integral part of the data management system.
Backing up data and ensuring its confidentiality are also important. You ne to be sure that the data on which the success of the organization depends is stor, process and transmitt in accordance with regulatory requirements and is not under any threat.