The question of measures is the central

Issue for the current consultations with the market. In the text of the report, we how to integrate a chatbot into the overall b2b communications scheme also ask what could further stimulate participants.

In any case, the Bank of Russia is ready to act as an industry center of competence on this topic, and often the organizing effort is a very important component of success.

We believe that we need to move consistently

doing useful things for the market, and at the same time talking about the importance of such things as strategy, principles, data policy, data culture, standard technology requirements, standard document formulations, benchmarks. We see that soft stimulation, finding and resolving bottlenecks are in demand now. This is exactly what why you should include sms marketing campaigns in your funnel we want to develop in the near future.

The place and role of artificial

intelligence in the target data management system?

— It can be said that artificial intelligence is one of the ao lists  important “consumers” of the results of the data management system. There is just one peculiarity: its requirements for data quality are higher than those of other consumers, especially in processes where humans recede into the background.

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