But remember the most
Important thing when designing your emails is to consider your audience and brand. You don’t want to choose a trend […]
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This is a great way to
Really make your primary message the focus of your email design. But minimalistic doesn’t mean boring! A simple design with
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While retro and vintage dont
necessarily indicate a specific era, they often focus on characteristics of the 60s and 70s – think pop art, psychedelic
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The irregular green gradient
In the background feels almost like the text is floating on a cloud. Can you see how these types of
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You could use a similar concept
To put the focus on the main message of your own email. 2. Eye-catching typography Typography can be a very
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Email marketers certainly
Understand the importance of getting noticed. Mailjet’s upcoming study, “Inbox Insights 2023”, found that standing out in the inbox is
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They place CSS styles in the
As well as inline. The main reason we need to use inline styles is Outlook for Windows. Don’t forget to
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In this edition we cover
why it’s so important to format your code properly Another development style decision is what size to make the indentation,
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Let’s dive into each of these below
Increase readability to easily debug your code When you use a consistent code format, it increases your code’s readability and
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If you want to learn more about
How to optimize emails for better performance, check out our webinar recording Optimizing the Email Experience from Start to Finish,
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If a random executive
Decides they would really prefer Comic Sans for your font (or some other equally ridiculous design request), testing allows you
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Here’s how it works:
Divide your audience into two random segments. Segment A gets the existing version of your email. Segment B gets the
