Do you know that one annoying guy at work who’s always interrupting people during meetings, […]
How do I pick the right image format for emails
Bigger is better, right? Not necessarily. Spammers have been known to use images with large […]
Supercharge Your Email Campaigns with Images
For email marketing campaigns, click-throughs are everything. You can generate clicks with an effective subject […]
Sustainable Email Marketing: Is There Such a Thing?
Earth Day should get us all thinking about how our personal lives impact the planet. […]
Web Fonts and the Use of Font Stacks in Email Design
So you’ve written amazing copy for your next email marketing campaign. But your email still […]
What’s the difference between web fonts and web-safe fonts?
Your email designer or email marketing colleague has approached you with a request: they want […]
Things to consider in a customer journey mapping tool
he best customer journey mapping software The best customer journey mapping tools for an email […]
What are customer journey mapping tools
Whatever your approach might be, any email marketing team will benefit from having a defined email […]
How do I create a customer journey map
The prebuilt components and predefined styles give us the flexibility to be creative within a […]
Adobe’s customer journey mapping resources
Design and develop email components Now that we had our plan of attack, and a […]
Airtable’s customer journey mapping resources
ext-level email design systems Earlier, I mentioned that when I was developing email components, I […]
HubSpot’s customer journey mapping resources
A lot of digital marketing agencies use creative briefs to pass along information from person […]