Is okitive aiming for?Nakamine-san:I feel that there is a lot of potential for okinawa fans . Both within and outside the prefecture. I want to make this Optimize Digital Marketing Maximum Reach a media outlet that . Okinawa fans can watch and learn from.Touma-san:the basic premise is that okinawa television only broadcast . Information to approximately million people in okinawa prefecture, but we were attracted to the idea . Of ​​being able to broadcast information not only within and outside the prefecture, but also . Overseas, and so we launched okitive.
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In particular, we aim to be a media outlet that . Can toni chiang vp finance and corporate controller deliver the kind of Very local, high-quality information that only a local television station . Can provide.Ono: one of okitive’s features is that it receives a lot of traffic from . Outside the prefecture, including from tokyo and osaka.Imae:that’s right. Currently, about % of the total . Traffic comes from within okinawa prefecture, -% from the kanto region, and the rest from . Major cities.I hope that it will grow into a media outlet that can be watched .
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By all okinawa fans in the future. I think tha we also want to allow insurers to invest t is the advantage of web . Media, as it can reach a different demographic than tv viewers.Ono:as okitive grows, I feel . That it is becoming a hub for various People, things, and events. it would be . Interesting to take on initiatives that involve offline events and other such initiatives with okitive . At the center.Imae: it would be great if we could get involved offline as well. .
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First of all, our goal is to get okinawa fans inside and outside the prefecture . To watch okitive!(iriji imae, who was in charge of photography) –you’ve uploaded a lot of . High-quality content, but could you tell us about your management system?Imae:the okitive promotion team is . Made up of about members from various departments, and we have weekly discussions. Among them, . The operation is handled by four or five people from the train organization and operation . Department. We also get help from outside writers to create content that is separate from .
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The tv content.The reason we can provide a south africa numbers stable supply of a large amount of . Content is because we can extract tv content. Popular programs and news with social relevance . Can be made into web content, so I think that’s why we can provide a . Large amount of content every month and every week. –is there anything you keep in . Mind when creating content?Imae:we place great importance on delivering the freshest information and local information . That only a local television station can catch.
