Facebook advertising is currently the most successful form of social advertising . If that weren’t enough, you can create integrated campaigns
Facebook and Instagram using
A single platform , allowing you to take advantage of the full potential of the fastest-growing and most engaging network of recent years.
Together, Facebook and Instagram
Advertising can be the ultimate boost for your brand, so let’s take a look at how they work so you can create your own campaigns step by step from scratch.
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Facebook advertising campaign.
Facebook Advertising: Before You Get Started
1) Decide your goals
As with any other marketing action we undertake, we need to be How to Build Phone Number List about what our objectives are before launching a Facebook advertising campaign .
Fortunately, this tool has campaigns suitable for all stages of the conversion funnel and for many different types of needs. Generally speaking, Facebook distinguishes three types of objectives: recognition, prestige and conversion.
Campaign objectives offered by Google
Within the recognition objectives we can find:
Post interaction
This is intended to encourage users to interact with a Specific Database By Industry lead post. Ideal for boosting our content strategy.
Page Likes – To increase the number of fans of our Facebook page and thus have a larger potential audience for future publications.
Local outreach : ads designed to make your business known to people in your area.
Brand awareness : to reach people potentially interested in your brand.
Reach : Here the goal is to reach as many users as possible.
Video about recognition campaigns
You may also be interested in reading this related article: Facebook Ads, recognition campaigns.
Among the ads focused on prestige or consideration , we have these possibilities:
Website Clicks
App Installs – Ads focused on promoting a mobile app.
