The ability to view an email as a web page is a nice safety net to have, but it shouldnโt be your first course of action when emails donโt render perfectly.ย Instead of relying on the โview in browserโ link to provide an acceptable experience, try fixing things first.
In many cases, you can ย and conditional
Statements to deliver a viewable email to subscribers. When email developers use fallbacks, theyโre basically writing conditional code that says, โWhen that doesnโt work, do this instead,โ or โIf the message is opened on this email client, show this instead of that.โ
If youโre already , youโre using a fallback. Using a static image instead of a GIF for Outlook is another fallback example. Think of the โview in browserโ link as your final fallback. If all else fails, at least people can check it out as a web page.
Until this industry agrees on some , email testing is also Saint Lucia Business Email Listย going to be a necessity. With Email on Acid by Sinch, you can test and preview email clients on dozens of the most popular clients and devices. If things donโt look quite right, you can even use ourย to adjust your code and test the changes in real-time.
Keep trying until you figure things out. Email on Acid offers ย which means you can continue troubleshooting without running out of previews.