The future of digital is Artificial Intelligence (AI) tools. In Brazil, around 81% of salespeople already apply AI to sales, such as lead prospecting, meeting scheduling and customer engagement tools.
One of the main goals of applying these solutions in the sales area is to reduce the time spent on repetitive activities. A McKinsey study found that around 45% of salespeople’s daily tasks can be automated.
This means increasing your team’s productivity and giving them more time to focus on strategic, high-impact actions for the business. Sending emails, scheduling meetings, and even qualifying leads are examples of daily tasks that can be performed by AI tools.
In today’s article, we’ll introduce 6 AI tools for sales that every salesperson needs to know about. Keep reading!
AI as a competitive advantage
The national and international markets are increasingly moving towards the adoption of Artificial Intelligence tools within companies. A Microsoft phone number list study found that 74% of micro, small and medium-sized enterprises (MSMEs) already use AI.
For these MSMEs, 72% reported an increase in productivity, 58% reported an improvement in customer service and 46% noticed a reduction in costs. Furthermore, Microsoft also found that, through the use of these tools, employees were able to focus on more creative and relevant work.
8 steps to shorten the sales cycle
In contrast, 50% of large global companies overview of the best formats on the us elections have also adopted the use of these tools in their operations, according to a survey by Experis . It is predicted that, by 2027, around 81% of these companies will incorporate AI.
This data shows that the trend towards Artificial Intelligence is not temporary or unfounded. Upon observing the real impact and benefits of these solutions, major market players have invested in hiring or even developing their own AI solutions – such as Copilot, Microsoft’s Generative AI.
Artificial Intelligence tools emerge as a competitive advantage: with the market saturated, customers seek differentiation in the experience of the purchasing journey . Personalized content and messages, as well as an optimized journey, are the main bets to attract more leads and overcome competitors.
Customer service, for example, is an industry that can saudi phone number benefit greatly from AI solutions. Today, consumers demand fast information and 24/7 support.
In these cases, the presence of chatbots can be the solution: they answer frequently asked questions and, if they need to pass them on to a human attendant, they compile customer data objectively to facilitate the transition.
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6 AI tools for sales that you need to know about
There are several Artificial Intelligence solutions that were developed especially for the sales market. But the main challenge for companies is choosing the right tools that are aligned with the business needs.
From content creation to sales funnel analysis. We have selected 6 AI tools for sales that can make all the difference in your operation:
1. Outreach
Screenshot of the interface of the AI sales tool, Outreach.
Outreach is one of the best-known solutions on the market. It brings together, in one place, 5 tools that use AI to optimize the sales process. They are:
Account Management : Helps sellers manage all customers in their portfolio. Finding the right time to send personalized messages.
More productive meetings: analyzes meetings in real time and provides high-value information that contributes. To more productive meetings, noting important customer data and providing pitch tips.
Relationship maintenance: intelligently summarizes customer pain points and needs and proposes the next steps for quality onboarding. Addition to tracking customer satisfaction and indicating. The best Cross-Sell and Up Sell opportunities.
Team progress: maps the progress of each salesperson on the team and indicates. What actions need to be taken to improve retention and conversion rates.
Sales forecast: Provides more realistic and accurate. Predictability based on recent customer activity and movements.
