A call to action (CTA) is a strategic element for improving conversions on a given web page.
For this purpose! it is possible to create them with HubSpot in a simple way! as explained below.
What types of actions does a CTA button involve?
Let’s remember the type of conversion that can be achieved through this marketing technique:
-Free product downloads: These are buy phone number list usually done through a landing page where prospects will also be asked for their information.
-Take advantage of discount or gift coupons: This is a very attractive and useful action during the purchasing process! especially for repeat buyers.
-Make a direct purchase: This is perhaps australia database directory the most useful aspect of a CTA and the one that helps to successfully close the Buyer’s Journey .
-Fill out forms: Whether for email How to create smart call to actions with hubspot? communication or any other useful lead nurturing action.
HubSpot lets you create smart CTA buttons
To achieve this! the following data must be provided:
-Country.
-The device the user uses! mobile or fixed.
-Referral.
-Language.
-Contact list or lifecycle stage! data that will define the type of call to action to be implemented.
CTA according to the life cycle
What does this concept refer to? It refers to the different stages a prospect goes through from the first digital contact with a brand to the way CTA buttons are placed in the respective content. Other examples include:
-TOFU Stage (Top of the Tunnel): As its name suggests
