ClearSale knows that when thinking about authentication, the right decision-making process involves balancing three main factors: user experience , with less friction and more conversion; security , with the right exposure; and the cost of solutions and fraud. By achieving this balance, it becomes possible to achieve a financial return on the investment made.
With this in mind
ClearSale launched Secure Authentication , seeking how can you protect your business from serp volatility? to balance these factors. With this solution, your business can authenticate most of its customers without friction, observing behavioral aspects, adding a biometric layer where it makes sense and, in addition, also rely on ClearSale’s fraud guarantee.
All this with flexible combinations for your journey and with the option of warranty in all of them!
Watch the video below and learn a little more about ClearSale’s new secure authentication solution:
How important is flexibility in the authentication process for companies?
For ClearSale, being flexible means freedom of maximize the impact of digital marketing with testing choice for your needs and what your business needs. Our flexible solutions bring several benefits to your company, such as a great user experience, using the correct authentication for each journey and consumer, avoiding unnecessary obstacles.
In addition to providing high security, observing various aspects of fraud and combining components for decision-making, and enabling you to have the lowest cost, reproving a bad consumer with a cheaper solution at the beginning of the journey.
What are the components of Secure Authentication combinations?
Device
With +450 million devices in the database, +240 million numbers lists of which are active with recurrence and +3 million are fraudulent, Device ClearSale offers traceability based on digital behavior, CPF usage history and device pattern, geolocation and risk recommendations based on device history.
Score
The best performance and scalability
adding an innovative perspective to the analysis.
Insights
Additional information about the parameters Reduce fraud in your informed at the start of the journey, which can be used in combination or separately and generate inputs for a more assertive decision.
Liveness
The world’s best technologies with zero fraud in 2023.
Biometric Score
The broadest coverage in the market, being the only one to add inputs for your decision making.
Secure Authentication with Warranty: Choose Your Complete Protection
For frictionless authentication, choose Invisible Authentication. We offer high coverage and low cost, with data validated by our Device, Score, and Insights components.
Add a biometric layer with Bio Authentication. Includes Liveness and Biometric Score for additional security.
For maximum security, Full Authentication combines all components, ensuring 100% protection against various types of fraud.
Real Results of ClearSale Secure Authentication
A company reduced costs and friction in high-risk authentication processes that previously led to abandonment by optimizing the use of biometrics. With ClearSale Invisible Authentication, biometrics were now only applied in specific cases, resulting in:
Savings compared to previous authentication
70% authentication approval with data components, Reduce fraud in your without friction.
Want to see how ClearSale Secure Authentication can transform your security? Talk to one of our experts and discover the power of personalized protection.
