Email marketing In our article today, we’ll get straight to the point and tell you how Email Marketing has become such a powerful tool in your marketing and conversion strategy! Check it out!
Why invest in Strategic Email Marketing for conversion?
Do you have any idea how many people your business serves per day? How many people do your employees come into contact with at your workplace? Every customer who telegram number database interacts with your team is a potential fan of your brand. With well-defined marketing strategies, your brand can nurture these customers seasonally so that they continue to return to your POS (physical or online) to consume your product or service. That’s where Email Marketing comes in!
Email Marketing is a direct way to contact and get closer sectoral e-commerce websites to your customers and your lead base. To better illustrate how it works (in a very My Digital Marketing way), we will present some recent statistics for you. Check it out:
ompanies still use this means of communication to distribute content
4.03 billion people worldwide use and read email daily
(data from Content Marketing Institute).
It’s no secret: is a powerful and highly vietnam news latter reliable tool for nurturing and converting interested parties at every stage of the sales funnel.
But ATTENTION! For to WORK in its most POWERFUL version, you need to use it in the right way, with strategy.
Check out some of the main advantages of investing in email marketing
Custom content
Your campaign can be better segmented to your customers into different lists based on their preferences. This way, your content can be highly personalized to generate more engagement with your leads.
Credibility By adapting your content to the interests of your leads
you naturally generate more credibility. Knowing their interests and needs will get your to their inbox instead of their spam folder. That’s why we recommend using a real list with contacts that you’ve acquired sporadically (remember at the beginning of the article, when we talked about daily contact between customers and your brand?).
Improve brand recognition
Email marketing is a great way to build your brand identity . Once you start creating content that is rich in tips and information, you will have gained a competitive advantage in terms of share of mind with your customer.
Increased sales
Another benefit is to increase the chances of impulse buying. This can be done through strategies such as highlighting items that sell best, creating special offers or even discounts for future purchases.
Need help with digital marketing strategies to rock your and more? Contact My Marketing and we’ll tell you how we can do it!
