Social media has become a foundational component of successful digital marketing.
Without social media, brands risk losing gambling database authority and recognition in their industry.
In order to successfully run a social media marketing strategy, brands need to have multiple team members dedicated to their social media channels.
That means that there are a number of jobs that exist under the umbrella of social media. One of those roles is that of a community manager.
- But exactly what is a prospect vs. lead: what’s the difference? community manager?
- What does an individual need to know in order to get involved in the role and find a career as a successful community manager?
In this article, we’ll go through everything you usa lists need to know about becoming a community manager, including salary, tasks, skills, and qualities.
- What is a Community Manager?
- Why is a Community Manager Important?
- How to Become a Community Manager
- The Salary of a Community Manager
- The Tasks of a Community Manager
- Skills and Qualities of a Good Community Manager
- Wrap Up
What is a Community Manager?
So what is a community manager? Let’s begin by defining the role.
A community manager is the person on a social media marketing team who works as the liaison between a brand and its followers on social media platforms.
A community manager acts as a kind of moderator for the brand’s voice by engaging with audiences, providing community support, and helping distribute content and posts.
The end goal of a community manager is to build up a brand’s trust and online presence.
A large part of the community manager role is actually engaging with audiences and helping facilitate the brand’s message to followers on social media platforms.
A community manager will reply to posts, offer solutions, and answer direct messages for the brand.
Community Manager vs. Social Media Manager
Oftentimes, a community manager role can be confused with a social media manager position. While there are some similarities between the two, there is a clear difference.
A social media manager is the person who creates a social media strategy for all channels and chooses the tools and methods through which that plan will be implemented.
