We can’t deny its potential, or what do you think?
Because it is a network with a strong visual appeal, communication there is simpler and faster.
With all this, it does not mean that Instagram is not an optimal platform to strengthen the relationship between your business and your person .
Through visual communication, it is possible to tell a story and reinforce the main values that must be transmitted.
Check out this article to see how you can create stories from images on Instagram .
Therefore, knowing how to make the most of this social network can bring you an incredible return! Learn more by downloading the guide on Instagram:
Below you will find a list of various Instagram tools that complement and improve the management of a profile on this social network.
You will find tools from image and video editing to management and dissemination. Here you will find everything you need to make accurate and quality publications.
Continue reading!
Image editing
As we already said, Instagram is a completely visual social network.
Therefore, the quality and aesthetics of the published images cannot be ignored!
Below, find out about some apps that will make your photos more beautiful and with a professional touch.
Afterlight
Afterlight is perhaps the most famous image editing app for Instagram.
This is due to being super complete in terms of photo processing.
In it, you can move through all the basic aspects of editing, such as contrast, saturation, sharpness and adding filters, which give the images a very nice and professional look.
Once ready, the images can be shared on social networks such as Facebook , Flickr and of course, Instagram.
Afterlight is available for Android, iOS, Windows Phone and desktop versions, priced at $0.99.
Repost for Instagram
Have you ever been in a situation where you wanted to post a photo on your profile that was posted by another Instagram account?
Since the social network does not offer the option to share other posts, like on Facebook, or reblog like on Tumblr, it is necessary to resort to alternatives to display someone else’s post on your profile.
The goal of Repost for Instagram is exactly that alternative!
In the app’s interface, you can view recent posts from people you follow on Instagram (and also search for old posts), in order to replicate the content on your own profile, with due credit, of course.
The app is free and available for Android and iOS.
Quick
The Quick app is a quick and easy way to add text to photos.
It is a good tool for those who use Instagram as a showcase for their products and who want, for example, to insert prices in their images.
The application is free, but it is possible to purchase expansion packages within it.
It is possible to install it on iOS and Android cell phones.
Layout from Instagram is a tool launched by the social network itself to make photo collages.
Before this, there was already a wide variety of applications that played that role, some paid, others free, and Layout arose from identifying the demand for that style of publications, very common on the social network.
Through the application, it is possible to make montages with the photos already present in the camera roll in various different layout styles, or otherwise, take photos on the spot with the application so that they are instantly arranged as a collage.
The interface is very simple and intuitive to use.
Layout is free and available for Android and iOS.
VSCO
Yet another super-complete image editing app, and best of all, it’s free!
VSCO comes with default filters to add to your photos, which give a much more beautiful and professional look, but it is also possible to edit all the details such as brightness, contrast, shadows and even skin tone.
The interface is very simple and allows you to edit photos already present in the camera roll or take photos with the application itself.
VSCO is free, but has filter packs that can be purchased within the app.
It is available for Android and iOS.
Video editing
Did you know that video content is the future of marketing?
So be careful with the videos you are posting on Instagram, because they are very important.
Investing in fun content, special montages and well-edited videos can be the starting point for an optimal return.
Check out the top video editing apps for Instagram below!
Boomerang
Like Layout, Boomerang is also an application from Instagram itself.
Boomerang’s main function is to make looping videos, also known as loops.
This takes several photos in sequence and then ends in a video that goes back and forth, almost like a gif.
Its feature allows creativity to take over to make various fun videos!
Once done, it is possible to edit the speed and proximity of the frame, and also cut out some unnecessary parts.
Boomerang is free and can be downloaded on Android and iOS.
Flipagram
Flipagram is ideal for anyone who wants to tell a story , gather the best moments, or show photos in sequence for their followers.
In the app, it is possible to make something like a “slideshow” of photos and, even better, choose a soundtrack to accompany it.
There you can gather images of the best moments of an event or show the variety of products available in a store. The possibilities of using this application are many.
Filipagram is free and available for Windows Phone, Android and iOS.
Magisto
Magisto is a very practical and complete video editing application.
In this, it is possible to cut and edit videos in a simple way and also add images and soundtracks to the edition.
Most of the functions are automatic and their use is simple and intuitive, making them ideal for when we need to make quick video edits.
Magistro is free and can be used on Android and iOS smartphones and in the web browser itself (Google Chrome, Opera, Mozilla Firefox, Safari, etc.)
Administration
When using Instagram for business, it is important to have a frequency of publication and follow-up metrics.
Good Instagram profile management can be facilitated by using several tools such as those listed below.
If you need to schedule your posts or want to improve the user experience with your online store, take a look!
Instamizer
Instamizer is an Instagram tool that is great for anyone who needs to schedule posts, or manages more than one account.
Through this, it is possible to create new posts and schedule their day and time, as well as publish videos directly from the desktop, to save processing time on the cell phone, for example; in addition to adding more than one account to manage.
The tool has many pros, but one con is that its free plan is very limited.
To take full advantage of its features, it is inevitable to pay for a plan.
Iconosquare
You may know Iconosquare by its old name: Statigram.
Does this sound familiar?
Despite the name change, its functions remain the same, and they are essential!
Iconosquare analyzes key numbers from your account and provides insights such as: which photo has the most likes, average number of likes, average number of comments, and more.
It provides general data, and better yet, analyzes engagement , content, among others, with monthly and category graphs .
Iconosquare has free and paid plans, depending on user demand. It also works in the web browser.
SocialRank
SocialRank focuses on analyzing the demographic information of your followers.
The tool is able to identify the main information of users, organize it by filters, such as the most influential, most engaged, etc., and, based on that, create lists.
It’s great for identifying opportunities and targeting your content in the best possible way.
SocialRank works in the web browser and has free and paid plans.
Latergram
Latergram , like Instamizer, is a post scheduling tool, but it has some differences.
In addition to the scheduling option, it is possible to make simple edits, such as cuts, directly on the platform.
Latergram also provides a calendar-based display of posts: it is possible to easily view which posts are already scheduled and thus optimize their management.
The tool works directly in the web browser singapore mobile database and has paid and free plans.
Soldier
Soldsie is the ideal tool for making sales on Instagram. It promises to transform your profile on the social network into a virtual store!
Isn’t it amazing?
Instagram isn’t exactly a great place to embed links in captions or posted images, but Soldsie turns that around in your favor.
By registering your products in the tool and publishing them on Instagram, users now have access to information such as price and availability, something that would take a little longer without it.
Soldise works in web browsers and has paid and free plans.
Ethus
As well as some of the tools mentioned above, Etus is also a platform for scheduling posts on Instagram.
Its difference is that, in addition to this social network, it also schedules publications on Facebook and Twitter , which can be an advantage if you manage many social networks at the same time and are looking for a way to update them quickly and easily.
In addition to that, the platform has some details such as establishing default hashtags , which will always be inserted in the posts, and also the insertion of emoticons, which can make a difference in your posting style.
You can access Etus through a web browser and it has free and paid plans.
Divulgation
There’s no point in having nice photos and by analyzing your results you will know well-made videos if you don’t have a good Instagram promotion system.
Below, see how to run ad campaigns on this social network and the best way to promote your profile among your followers and potential followers.
Yes, Facebook is an outreach tool for Instagram!
Through Facebook Business Generation, you can access Power Editor and from there, link your Instagram account and create the ads you want to link to the social network.
For those who already have some experience with Facebook Ads , it is a simple and quick task.
Paid ads on Instagram are a great opportunity, so consider running a campaign there.
Facebook Power Editor is free and can be accessed from your web browser.
Crowdfire
Crowdfire is the ideal tool for mass outreach on Instagram.
Through it, you can easily organize who your followers are, and also receive notifications from people who have similar profiles to these and who also have opportunities to become followers.
In addition to that, it shows which users you follow but who don’t follow you back, lists of who unfollowed you, and lists of your new followers.
It is a good tool to find opportunities and execute well-targeted actions for your followers.
Crowdfire is free and browser-based, and can be installed on Android and iOS smartphones.
What do you think about learning about Instagram tools?
We are certain that now, your experience with the social network, and your audience’s experience with your online profile, will be much more efficient.
Instagram is a good consideration, and is indispensable in a social media marketing strategy .
Instagram is a social network that allows you to publish content in the form of images, videos and texts, in other words: everything essential for affirming a brand ‘s image .
Apps launched by Instagram itself are good betting email list indicators of trends on the network, such as Layout or Boomerang. So, stay tuned for details like this one so you don’t miss out on good opportunities!
And speaking of news, we know that Instagram recently added a new feature: Instagram Stories .
We hope you have identified millions of opportunities on Instagram for your business and are able to apply the tips from the tools we mentioned here.
